Wednesday, October 11, 2017

"Kulam Sharim": Benny Friedman plus muppets

The new video for "Kulam Sharim", the latest single from Benny Friedman's most recent album Fill the World With Light, has some...interesting guests.

The clip, directed and produced by Chaim Hershkowitz, has Friedman interacting with the felt-covered puppet "cast" from the popular frum children's DVD series Mitzvah Boulevard. While the gimmick doesn't lend much besides an awkward framing device and some questionable instrument miming, the song itself - a bouncy dance-pop track courtesy of producer Sruly Meyer and composer duo Eli Klein & Yitzy Berry - is likeable enough to stand on its own. (Side note: What is with JM artists taking forever to release singles? This album came out almost a year ago.)

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